Website builds and improvements
A pub website should make it easy to view the menu, understand the venue, find opening times and book. I help shape the page structure, write clear copy and build or improve mobile-friendly websites around the actions guests need to take.
Google Business Profile and local search
Review categories, opening hours, contact details, menus, photographs and booking links. Align the business name, address and phone number across the website and key listings so guests find consistent information.
Table and room booking journeys
Connect guests to the booking systems you already use. Support can include room pages, direct booking links and table reservation widgets, including Little Hotelier and ResOS where the provider supports them. The booking provider remains responsible for availability and confirmations.
Technical SEO and AI search visibility
Review page titles, descriptions, readable content, structured data, sitemaps and access for search crawlers. Make the venue, offer and location clear to search engines and AI-powered search services. Search rankings, indexing and AI citations cannot be guaranteed.
Reviews and reputation
Create a practical review-request and response routine, identify recurring feedback and connect it to changes in service. The aim is a stronger guest experience and a reputation that reflects it.
Social media and content planning
Build a manageable content plan around food, drinks, events, people and the reasons to visit. Support can include a 12-week calendar, campaign copy and a consistent voice that sounds like the venue.
Performance and useful measurement
Agree what success means before the work begins: booking clicks, enquiries, calls or other relevant actions. Set up suitable measurement where access and consent arrangements allow, then use the results to decide what needs improving.
Handover and ongoing support
Choose a focused audit, a website project or ongoing support. We agree priorities, ownership and maintenance so menus, events and key details stay current. Support can cover one venue or several sites.